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March 2005

 

High Performance Fundraising

 

 

“Meeting budget” continues to pose greater challenges for most non-profits.  Those organizations that execute sound fundamentals in fundraising and create other revenue streams will prosper. 

 Here are four ways to efficiently increase your revenue: 

  1. Strengthen your major gift solicitation.  Spend your time and energy on large gifts instead of many small gifts.

  2. Work on planned giving as an alternative to your annual fundraising efforts.

  3. Increase your efforts to match your mission with new grant opportunities locally and nationally.  Work on uncovering new prospects.

  4. Explore new revenue creating strategies.  The key is to align your niche (mission) with revenue creating activities.  For instance, for mental health organizations this would mean a focus on new counseling contracts and services. 

The Moran Company is here to help you implement these strategies.  Let us help you identify fundraising niches that will give your organization a competitive edge. 

Does your organization need help with major gifts?  Don’t settle for special events and letter solicitation to meet your operational needs.

Put Into Place a Major Gift Program

Harold (Hal) Schultz, Ph.D., will help you focus on major donors.  Hal’s special expertise is raising six and seven figure gifts.  His skills in fundraising were learned and successfully applied during twenty years as a private college president and ten years as Executive Director of Saint Luke’s Hospital Foundation in Kansas City.  In 1999 he won the Excellence in Fundraising Award from the Greater Kansas City Council on Philanthropy. 

Have you done everything you can to uncover new grant prospects?

Increase Your Grant Opportunities

Susan Whitmore, M.F.A., specializes in grant writing and the formulation of case statements.  She has an undergraduate degree from Vassar College and a Masters in Fine Arts degree in Writing from Emerson College.  Whitmore was Executive Director of the Writers Place, Kansas City’s nonprofit literary arts organization, from 1996 to 2000.  Prior to joining the Moran Company she taught in the English department at UMKC.

 

Would your organization like to obtain long-term benefits for your organization through planned giving?

Use Planned Gifts to Create Endowment

Bill Moran J.D., M.S. Ed., will help solidify your planned giving fundraising.  He is the President of the Moran Company, where he specializes in working with non-profits on planned giving.  Moran was Director of Planned Giving at Saint Luke’s Hospital Foundation in Kansas City from 1887 to 1996.  He has helped dozens of organizations put into place planned giving programs.

Does your organization need new revenue streams?

Build Your Organization’s Mission with Revenue Creating Activities

Robert (Bob) Mayer, M.P.A., will work with you to create new revenue streams that are an extension of your mission.  From 1992 to 1996, Bob led the Kansas City, Missouri Tax Increment Finance Commission as Chairman. He also served for four years on the Executive Committee for the Economic Development Corporation of Kansas City.  In 1995, he was designated by The Kansas City Business Journal as one of the top economic development professionals in the Greater Kansas City area. 

 

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The Moran Company
4233 Roanoke, Suite 200

Kansas City, MO  64111
(816) 756-1090  Fax (816) 756-1188  Email Us

 

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