|
“Meeting budget”
continues to pose greater challenges for most non-profits. Those
organizations that execute sound fundamentals in fundraising and
create other revenue streams will prosper.
Here are four ways
to efficiently increase your revenue:
-
Strengthen your major
gift solicitation. Spend your time and energy on large gifts
instead of many small gifts.
-
Work on planned
giving as an alternative to your annual fundraising efforts.
-
Increase your efforts
to match your mission with new grant opportunities locally
and nationally. Work on uncovering new prospects.
-
Explore new revenue
creating strategies. The key is to align your niche (mission)
with revenue creating activities. For instance, for mental health
organizations this would mean a focus on new counseling contracts
and services.
The Moran Company
is here to help you implement these strategies. Let us help you
identify fundraising niches that will give your organization a
competitive edge.
Does your
organization need help with major gifts? Don’t settle for special
events and letter solicitation to meet your operational needs.
Put Into Place a
Major Gift Program
Harold (Hal)
Schultz, Ph.D., will help you focus on
major donors. Hal’s special expertise is raising six and seven
figure gifts. His skills in fundraising were learned and
successfully applied during twenty years as a private college
president and ten years as Executive Director of Saint Luke’s
Hospital Foundation in Kansas City. In 1999 he won the
Excellence in Fundraising Award from the Greater Kansas City
Council on Philanthropy.
Have you done
everything you can to uncover new grant prospects?
Increase Your
Grant Opportunities
Susan
Whitmore, M.F.A.,
specializes in grant writing and the formulation of case
statements. She has an undergraduate degree from Vassar College and
a Masters in Fine Arts degree in Writing from Emerson College.
Whitmore was Executive Director of the Writers Place, Kansas City’s
nonprofit literary arts organization, from 1996 to 2000. Prior to
joining the Moran Company she taught in the English department at
UMKC.
Would your organization like to obtain
long-term benefits for your organization through planned giving?
Use Planned Gifts to Create Endowment
Bill Moran
J.D., M.S.
Ed.,
will help solidify your planned giving fundraising.
He is the President of the Moran Company, where he
specializes in working with non-profits on planned giving. Moran
was Director of Planned Giving at Saint Luke’s Hospital Foundation
in Kansas City from 1887 to 1996. He has helped dozens of
organizations put into place planned giving programs.
Does your
organization need new revenue streams?
Build Your
Organization’s Mission with Revenue Creating Activities
Robert
(Bob) Mayer, M.P.A., will work with you to
create new revenue streams that are an extension of your mission.
From 1992 to 1996, Bob led the Kansas City, Missouri Tax Increment
Finance Commission as Chairman. He also served for four years on the
Executive Committee for the Economic Development Corporation of
Kansas City. In 1995, he was designated by The Kansas City Business
Journal as one of the top economic development professionals in the
Greater Kansas City area.
|